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But it's absolutely worthless if no one sees it. Although your site has been programmed using techniques that cause alphanumerically programmed spiders to crawl and recrawl your pages and take that information back to its original database and allow people to find you who are looking.
Those search engines or directories, such as Google, Yahoo and others, are not yet aware of your presence. Nor is the Public.
Certain search sites and directories require that you must register and pay for inclusion to be listed.

The stage of marketing is an ongoing one to gain a good position and maintain it.
We educate our clients in certain areas of web marketing to further the process of recognition, increase online presence and profits.
We take advantage of the Internet for you with these included services.

• Initial registration to the top major engines and directories that do not charge for paid inclusion.
• Registration and notifications to all persistent databases such as the DotCom directories and DMOZ.
• Extensive MetaData and other invisble programming.
• Electronic Newsletter template generation.
• Multisize Banner and logo Creation and code certainty
• Extensive statistical usage reporting from day 1.

There are certain situations in marketing a site that we feel is best left up to the client. Crucial decision that will affect their finances with direct affiliation of another site or other situations pertaining to the the in-depth knowledge of their business or product. We are glad to consult freely (reasonably) on affiliation and other like matters.

The purpose of most sites is to produce revenue, by consistently reaching more people, informing them, opening a line of communication. The end result - selling a product, providing service or fulfilling informational needs either on the site or through communication made possible by the site.

Promoting your web site in the real world has also proved to be beneficial. The initial announcement of a site plays an important role in it's success. Word-of-mouth is a highly important factor, although off-line marketing campaigns are highly suggested as an initial announcement of your new site even if it is only a postcard mailing or brief TV spot run.

Whether your presenting an online educational presentation, or selling yourself as president, you must make a lasting impact. Maintaining a positive brand representation with the right elements in your online marketing strategy is essential for that lasting impact."

Promoting Online
To utilize a search engine effectively, your site needs to be programmed specifically so that visitors will find your site and not your competitors'.
Thousands of web sites are being added to hundreds of search engines daily. They are found and displayed to searchers, in part, based on the Meta Data used in their pages and other criteria used visibly and invisibly in your sites pages. At MedeaWorks we implement Full and valid MetaData into your site. Most Internet production firms do not.

We consider the submission of a web site into the bulk of search engines periodically if not done automatically, necessary for success. Lack of site evolution and persistent, (periodic with change) submission to search engines and some manner of off-line marketing on a regular basis will inevitably take its toll.

Let your customers know you are there! Your Internet presence is not the wave of the future it is now.
The Internet remains the most powerful and most cost-effective of all advertising means while the cost of other mediums of Advertising are increasing dramatically.

The bottom line is, a correct and targeted branding strategy in a properly planned and executed marketing plan will accomplish an increase in customer traffic and profit over and above the expense every time!

MedeaWorks has the capabilities to generate off-line marketing campaigns in print, textile, audio, video and interactive CDRom or DVD. We can also handle internet marketing on a broader scale with customized multiple engine placement and targeted link exchange.

"Hype, it surrounds us at every turn. You may have heard of an ad exec saying you need something Out of the Box. They mean it! You have to stand out - louder, larger and longer than the rest. Sometimes you have to get a little off the wall to get noticed. Even the most prim and proper corporations use some extremely Out of the Box campaigns. All marketing campaigns have seasoned professionals behind them that can make or break. Listen to them because, like us, if we or they can make you successful it makes us successful.