Web Animation as a rich media tool, has an enormous benefit used in the right way. Technologies are constantly changing that allow faster feed proportionate to the media type, and of course there is IPTV. In general, animation for a site that can be used in an ongoing beneficial way is the most suitable. Such as educational, or "cool", with no load time tradeoff. Sites built requiring special plugins outside of flash, pdf and a few choice others, will put your audience at risk. Still, everything has it's place. This site has audio and video, because it's what I do. But it's a choice, unlike an entire website built in flash.
Visumatic Industrial Products uses animated gif and flash animation on thier site to demonstrate product movement. A highly important role in technical sales to machine builders and companies seeking standalone automation for assembly.
These two examples were accomplished simply in Photoshop and Flash and require very little burden on the visitor for the purpose intended. 49k for the entire tool breakdown.
"Animation of the right type, for the right purpose can be beneficial. There are still people, important to your business, on a slow, dialup line that you MUST cater to. For example, approximately 26 billion dollars worth of buying individuals in the US live out in the country with no high speed access of any kind and can't even get or don't want to pay for satelite internet.(Probably why they are rich!) Yet they chose to browse the internet at home, not in thier entrepreneurial positions. Yes, the majority of people are on high speed - not necessarily the majority of money!"
< An animated gif banner -7k
A flash banner- 17k>
On this site the animation only revolves into color once. ( I set it to loop here for the description) This was an easy and small 26k animation with only two photos in the timeline that makes the site a little stickier.
For this client we do a great deal of time lapse construction photography. Insulated Concrete Forms are a unique type of construction, showing the actual steps in construction are more explanatory than just photographs of the ICF's. I always try to check the blueprint and elevation onsite before I take the first photo. Otherwise, something won't quite match up in the end. 68k is still a bit too big for some.
The original logo on black was designed in Photoshop with some pretty cool glow effects. I had to redesign for the client in order to get it to do what it does in Flash at 21k without sound. The flash logo also has sound on the actual site.